Caitlin Clark logo sparks branding buzz

She hasn’t played since July 15, but Caitlin Clark is once again the talk of the WNBA with the introduction of her interlocking “CC” logo in anticipation of Nike’s release of her product line next year. Social media lit up with comparisons of Clark’s logo compared to four other WNBA players with logos and product lines of their own: A’ja Wilson of the Las Vegas Aces; Sabrina Ionescu and Breanna Stewart of the New York Liberty; and the Chicago Sky’s Angel Reese. (Click the names to see the logos). The WNBA – REAL SPILL Facebook page held an informal poll (one of many across social media) asking, “Which one has the best logo?” Opinions varied, with many noting the resemblance between Clark’s logo and Chanel’s.