U.S. Women’s Soccer team coach Emma Hayes doesn’t just want to win the Women’s World Cup. She wants to “fundamentally reframe the entire women’s soccer ecosystem,” according to. an interview with ABC News. She hosted a conference where she brought together hundreds of soccer leaders to talk about how to redesign the sport so it is more supportive of young girls by looking at how menstruation and hormones impact performance, and by implementing training practices that are designed with women in mind.



